Endo Mastery




I love endodontics. It’s such a great profession with incredible opportunities, especially once you crack the nut of how to be very productive and efficient clinically. At that point, you are on a glide path to such an abundant and rewarding life that easily surpasses most other dental specialties.


It’s important to me to give back to the endodontic community. The greatness of our profession today is the result of generations of endodontists contributing to the science and practice of endodontic treatment. The American Associate of Endodontists was founded in 1943 to further advance endodontics, and 20 years later endodontics was recognized as an official specialty in the dental profession. In the same way, as practicing endodontists today, it is our actions that will shape the profession’s future.


I like to help as many endodontists as possible experience the highest level of success in the profession. Within that objective, helping endodontic residents and new endodontists get started by taking the right first steps into the profession is near and dear to me.


Earlier in November, I held a complimentary one-day seminar program, “Pathway to Your Ideal Career in Endodontics”, for young endodontists. It was such an enjoyable day with a lot of energy and interactivity from these hopeful and ambitious young doctors. In the past, I’ve also given one-day virtual seminars to residents at many of our endodontic graduate programs.


Young endodontists today face a different world than those in the past. Most of them graduate with truly eye-watering student debt. In the past 40 years, while the average dentist’s income has tripled and the average home price has gone up 6-fold, the average tuition for dental school has skyrocketed by 16 times … and that’s not including specialist residency.


Young endodontists literally can’t afford to make any mistakes starting out. I honestly worry about them stuck in low-paying associate or corporate positions where they are saddled with their debt for decades, have limited opportunity to save for purchasing a practice, and limited control over their future.


That’s not the endodontic profession that I’ve experienced. Without someone urging young doctors to explore all their options, they can too easily fall for the first position that can give them a salary … and potentially lose access to the amazing opportunities that independent practice owners have.


I want endodontics to continue to be a strong profession that is full of opportunities, both for doctors just starting out as well as those currently practicing with established practices. For new doctors, Endo Mastery will announce its complimentary resources for 2023 in the spring.




Dear Colleague,


I have enjoyed incredible success as an endodontist, first in the army and then in private practice. It continues to be a very meaningful and satisfying professional life for which I am very grateful. It has provided an incredible foundation for my life.


Most of all, my professional success has afforded me such abundant resources to live the best life possible. Naturally, that includes material goods where I have the economics to purchase and enjoy practically anything I want in this world. As endodontists, we are very fortunate in that regard, and it is another aspect of my gratitude.


More importantly in my gratitude are the nurturing experiences that I’ve been able to enjoy with my family over many years. Nancy and I have built our family life around providing our children with uplifting and empowered experiences. These have not only enhanced their lives, but have shaped their world view, their goals, and their values. And now we have the great pleasure of being a nurturing presence in the lives of our grandchildren.


As our family and yours gather this Thanksgiving, I have no doubt that we are all acutely aware of the blessings in our lives. As family leaders, you will look around your holiday meal and feel a great deal of love and abundance with everyone at the table—all of whom to various degrees have benefited from the nurturing life you have opened up for them.


As endodontists, we have such an opportunity to be an agent of good in the world. We can support and nurture others and help them rise to their best level and experience their best life. It begins with us, our spouses, and our families, but our life leadership doesn’t stop there.


In fact, there is a vast circle of people who are influenced by you. This includes your friends, your practice team, their families who depend on them, your referrers and, of course, your patients. When you can give all these people around you the benefit of your attention, caring and goodness, what a force you become! That’s truly a responsibility and privilege that we should be very grateful for.


You may even have a vision that extends beyond your immediate contacts. You might have a cause or community in which you are impassioned about serving and supporting. For example, I am personally dedicated to helping every endodontist enjoy the same level of success and abundance in their lives that I have experienced. It truly is my personal mission to improve the profession that has given so much to me.


I believe that when we become successful professionally, then the stress and focus on “me” can shift to “we”. What is our legacy going to be and how can we achieve that higher calling? Every Thanksgiving, I am reminded of this, and so thankful to have the means to make a positive difference in the lives of others.


At this wonderful start to the holiday season, the Endo Mastery team and I want to express our gratitude for letting us into your practice and life. We strive to be a force of good for you, and help you experience all the professional and personal happiness possible.


Happy Thanksgiving,

Ace Signaturex200

Dr. Ace Goerig

DDS, MS, ABE Diplomate
Endo Mastery Owner




For every endodontic case that you complete in your practice right now, there are at least two other potential cases in your patient community that could be referred to your practice. That’s a significant opportunity for growth if you can tap into it.


However, even though that opportunity is available to you, it is also available to every other endodontist in your area too. Why? Because over two-thirds of endodontic cases are completed in GP practices without being referred. Truly, the competition in endo is not with other endodontists.

Factors that drive referral relationships

The question we are really facing is what moves a GP to prefer to refer endodontic cases rather than completing those cases themselves? If you think about your best referrers and analyze why they are great referrers, then you generally find they have one or more of the following mindsets:

  • They like you and see you as a trusted interdisciplinary partner.
    Everything begins with the doctor-to-doctor relationship, which is established both socially and clinically. If you look at the top GPs in your community who have busy and successful practices focused on high-value comprehensive care, none of them reach that level without embracing an interdisciplinary philosophy. That means they have optimized comprehensive treatment around a team of trusted specialists with whom they feel aligned clinically and that they enjoy working with.

  • Treatment in your practice is more convenient for patients and less stressful for the GP practice.
    While most endodontic practices typically have a schedule that plans for a certain number of emergency same-day treatments, that is not the case in the GP practice. The typical productive GP is usually scheduled 2 to 6 weeks in advance. They often have two hygienists seeing patients every day, which require hygiene checks in addition to the patients scheduled in the doctor’s chairs. It’s very difficult to carve an hour or more out of those tightly scheduled days for an emergency endo, and it’s easier to refer.

  • Treatment in your practice results in better clinical outcomes.
    You see the limited results of GP-performed endo all the time: missed MB2 canals that blow up, retreatments, separated instruments, and cases where the doctor simply realizes they are in over their head. Every time they refer a case where they get in trouble, it’s an opportunity to help them realize endodontists provide a faster and more predictable clinical outcome with a significantly reduced risk of a failed case or need for retreatment. It’s generally not possible for them to rise to your level: They lack the clinical techniques plus all the specialized technology and tools we have in our practices, such as CBCT, microscopes, etc.

  • Endodontic procedures dilute the GP’s productivity.
    GP practices grow differently than endodontic practices. In endo, we grow by focusing on efficiency because most of the core procedures that we perform have relatively the same economic value. In a GP practice, at a certain point adding more patients does not result in any more growth. There is an upper limit to how many patients can be retained in hygiene, after which GPs need to focus on case acceptance for less frequent but larger cases, such as quadrant dentistry, esthetics and discretionary care, and full mouth cases. These cases feed into the interdisciplinary mindset mentioned above, but it also results in the understanding that any GP time spent on endodontic treatment would be more productively utilized on comprehensive restorative care.  So, for economic reasons, it is better to refer out endo.

It is all about the relationship

While we think about GP referrers every day, GPs rarely think about us in the same way. We’re part of a treatment plan generally, but they don’t usually view the success of their practice as dependent on referring to us.


The most important things you can do is provide excellent, responsive and timely patient care (especially for emergencies), build up your doctor-to-doctor relationships through personal interaction, and back that up with a great marketing system to stay top-of-mind with referrers.


When we can nudge GPs over time by understanding what leads them to prefer to refer endodontic care, we become the specialist for all their endodontic treatment needs, which potentially triples the number of referred cases they send now.




I haven’t “worked” in over 25 years … at least that is what it feels like. I love every day that I spend in my practice, and I have a lot of fun with my patients, team and referrers. Every day is stress-free and effortless. I arrive in the morning with high energy and feeling great, and I leave at the end of the day feeling the same or better!


This is possible because I created a “lifestyle” approach to practicing endodontics. I used to call this approach retire-in-practice—which reflects my personal feeling that I’m not really “working”—but the word retire gives the impression to others that it is something you can only do later in your professional life as you get closer to retirement. That is not the case.


I spent my first 20 years practicing endodontics in the army, so I was a newbie to private practice endodontics in my mid-forties. I was 20 years behind my residency peers! However, within 10 years I was far ahead of them because after talking with my contemporaries, I knew there had to be a better way than what they were describing. Here’s what they told me:

  • Meaningful growth in their practices had stalled, at least 5 or 10 years earlier. They had plateaued and were frustrated.
  • They were completing only 3 or 4 cases a day, which means they were making more money than the average Joe on the street but by no means rolling in riches like they imagined.
  • Most of them still had debt: school, practice acquisition and personal mortgage—a never-ending source of stress.
  • Some of them felt okay with respect to saving for their eventual retirement, but most felt they were seriously behind. A few were concerned they could never afford to retire.
  • Many felt worn out or tired, but they were afraid to take time off because they felt they had to be available for their referrers.
  • There was daily stress in the practice with the team and other management concerns. They weren’t having fun and there was a monotonous predictable drain on energy every day.

In short, the overall impression I got was that most of my peers were feeling that their practice life should be easier and better by that point, and their personal life was stuck as a result. The practice was taking up too much time, it was wearing them out, and they didn’t have the flexibility in their economics to do anything about it.

Defining the lifestyle practice

The list above became my focused checklist of things to avoid when setting up the lifestyle model in my practice. Therefore, the lifestyle practice is defined as having:

  • An easy, powerful and effective marketing system, driven by a marketing coordinator on the team, that strengthens referral relationships and allows the practice to keep growing.
  • Mastery of the scheduling strategy and financial systems of the practice with a highly trained office manager who is accountable for the efficiency of the team and success of the practice. Train the team to highest professional level so you never have to look over their shoulder and you never second-guess whether they are taking care of your practice with the utmost attention. Establish excellent reporting systems so you can “trust but verify” the key numbers and factors that drive the practice within minutes each day, week and month.
  • Implementing a coordinated clinical team approach to patient flow, treatment room efficiency and doctor productivity, so the doctor only does what is medically necessary for the doctor to do. This takes the heaviness out of a day and allows the doctor to routinely complete 7 or 8 cases per day with less stress than with the 3 or 4 cases they are doing now. This also results in the practice’s profitability to be 2 to 3 times higher than average.
  • Use the higher profitability to first pay down their debt and the stress burden that comes with it. Almost every doctor can become completely debt-free in as little as 3 to 6 years. After that, channel higher profitability into savings and personal (family) lifestyle.
  • Work no more than 4 days per week at first, and then when clinical efficiency and productivity allows it, cut back further—ideally to 3 days. Endodontics is mentally and physically demanding, and your long-term enjoyment of the profession depends on having sufficient rest. Working fewer days per week takes the heaviness out of the week and allows more balance with family and personal time.
  • Take at least 10 weeks off per year for regular vacation time so you remain energized and never feel worn out, burnt out or exhausted. Really take the time to enjoy your family and your life together. It’s the most important thing.
  • Enable a 3-days-per-week schedule (and eventually less if desired) by expanding the clinical capacity of the practice with another endodontist. This ensures full coverage 5 days per week for referrals. There are various ways to add another provider, from long-term associates, to associates who eventually buy-in as partners, to facility partnerships, to traditional business partnerships. In my case, I have long-term associates with minority ownership stakes and a right of first refusal when I finally sell. But for now, I’m still in control of the practice as majority owner.

Achieving your lifestyle vision

In summary, what creates the lifestyle practice is 5 things:

  • Being debt-free and stress-free
  • Earning 2 to 3 times the average endodontist
  • Working 3 or fewer days per week (with coverage)
  • 10+ weeks of vacation per year
  • Effortless daily flow and productivity that is fun.

This is our philosophy and vision at Endo Mastery for our clients, and it is what our coaching program is designed to do for every endodontist. In a year or two, you can close all the gaps that tell you things should be easier or better. In fact, we have clients in their early thirties who have done this already. They are living such an abundant life that every day inside and outside the practice is a dream.


It’s really not about how old you are, or how many years in practice. It’s just about making the decision to optimize and prioritize the practice and team with expert guidance so that you get growth back, get enjoyment back, and get your life back.


Stop feeling like your practice is a life sentence!


I encourage you to give us a call at 1-800-482-7563 or email Debra Miller, Director of Coaching, at debra@endomastery.com to set up a complimentary 1-on-1 conversation about your lifestyle and practice goals.




I’ve been working a lot with young endodontists this year, helping them navigate the crucial decisions they have to make when they are just starting out. But once you’re launched, that doesn’t mean the decisions are over. A lot of doctors reach a point in their careers where they have a gut feeling that it’s not living up to their expectations. Common reasons include:

  • Feeling stressed and not enjoying every day
  • Team issues and drama that never ends
  • Too much business management and busywork

  • Tenuous referral relationships that fail to prosper
  • Disconnected from endodontic colleagues
  • Lack of personal and family time
  • Lost enthusiasm and feeling tired or burnt out
  • Debt and financial stress that persists

The right time for change

All of the above points are symptoms of the need for a practice leader to make changes. Concerns don’t correct themselves on their own and allowing them to continue very often leads to them getting worse over time. A gut feeling becomes discomfort, which can become pain. It’s no different than a patient’s clinical symptoms. Untreated, things are likely to get more difficult (and more  expensive) in the future. The best time to figure out your options and take steps is when you first notice symptoms.


Often doctors are reluctant to take action at the first signs because they are not sure if the concerns are temporary. I would say after a year or so of anything nagging in your head or causing stress that it’s not a temporary concern that will resolve itself with your current approach and processes.


The other common reaction to concerns is to doubt their validity or question whether anything can be done anyway. This is the procrastination voice inside your head that searches for reasons to delay making difficult choices. Whenever you find yourself saying “I’m too busy to deal with it now,” or “My team isn’t ready or capable,” or any number of similar deflections, it’s a sign that you are reacting negatively rather than taking the proactive steps that you should be making.

Making decisions

Once you’ve decided to take action, the question is “What action?” There are different ways that people approach this question, but my preferred approach is to always educate myself first, and quickly. This is especially the case where I’m treading in new waters. I recognize it is my knowledge gap that is the primary limitation holding me back.

It’s tempting to put yourself into an endless cycle of gathering options, comparing and contrasting, and ruminating over the pros and cons. This is also a delaying tactic because, to be honest, if you sincerely investigate options for any problem for a short and focused time, the primary reliable solutions reveal themselves very quickly. You don’t have to go on an exhaustive quest to Timbuktu to find what you actually need.

It is rare to have a situation where you have to deal with something that has never been dealt with in dental practices or business before. If you look around you, you will find colleagues who have conquered the very challenges you are facing. You will find companies who specialize in helping you address and implement the changes that will improve your practice and life.

Is it the right choice?

By far, our greatest fear is being wrong. Often, we want to have the entire process laid out in front of us with all the answers spelled to such a level of detail that we can quell our doubt. This “need to know all the answers in advance” is not usually possible, because you and your practice are unique.


A better way to think about it is headlights on your car when you’re driving at night. You don’t need to see the entire road ahead of you all the way to your destination. Your headlights illuminate enough of the next step or action you need to take to keep moving forward.


Think about everything you have successfully completed in the past without knowing the entire process. You completed dental school, endodontics residency, started your practice, hired a team and created a functioning business. Outside the practice, you probably have gained experience in getting married, purchasing a home and having children. Children, especially, don’t come with a handbook that answers all the parenting questions.


Your past successes should drive your confidence to address anything in your present and future. And with that mindset, all you need to do is to make a timely decision to begin the next stage of your journey of growth and success. Everything else will flow naturally.




Dear Colleague,


Every day, I feel blessed to be a citizen of this wonderful nation. Both myself and my family enjoy a life of such prosperity and freedom. I am also proud to have served in our country’s military for 20 years, where the principles and ideals of America have daily significance.  


Behind everything that we enjoy in our country today, there was an idea nurtured into existence by our founding fathers. A vision that was so potent and powerful, I do not believe they truly understood the full impact that would ripple forward into the future.


That’s an important thought because what our founding fathers have shown us is that if we are pure in our principles and intent, and we are committed to a powerful vision, then we put ourselves onto a path of inevitable greatness.


Greatness is found everywhere in America. Greatness in business, in technology, in innovation, in the arts, in communities, in faith, in families, etc. … and the most important is greatness in opportunity. The inherent opportunities in America are why so much of the world dreams of coming here.


So, we must have gratitude every day for the gift of opportunity that was handed to us by the foresight of our nation’s founders. And we must ask ourselves if we’re using that gift fully to create greatness in our life, for our families, and in the lives of those around us.


In endodontics, we have an amazing profession that is filled with vastly more opportunity and potential for greatness than most doctors realize. With the right principles and vision, you can put yourself on a path that will ripple forward into your future with profound and life-changing benefits for you and your family.


And not far off in the future, either. Within a year, you can experience a level of greatness in your practice and life that you never believed possible. Work less, earn more, de-stress, and spend more time on the things that really matter: your family, your friends, and creating the memorable experiences of a life being lived to the fullest.


As we celebrate the independence of the USA, it is my hope that you also live with independence, gratitude and abundance … and that you fully embrace and enjoy the gift of being an American and the opportunities of being an endodontist.


All the best,

Ace Signaturex200

Dr. Ace Goerig

DDS, MS, ABE Diplomate
Owner, Endo Mastery




Last week, I was discussing the growth and success of a coaching client with my team. By implementing Endo Mastery systems, the client had added over $750,000 to their take-home profits in the last year compared to the previous year. At the same time, their stress level has plummeted, their team is happier, and the doctor is loving their practice and life at a whole new level.

Real-life success stories like that are unbelievable and incredible … and that’s the fundamental challenge we were discussing. When we can help doctors create success that is literally best described as defying belief or credibility, how do we communicate those stories in a way that motivates other doctors? How do we help doctors overcome their instinct to disbelieve when the results are so amazing and disproportionate to their own experience?

Doctors trust other doctors more than they trust marketing claims but putting a figure like $750,000 in a client testimonial is difficult. First, a lot of doctors don’t want their income exposed in such as public way. It’s regarded as impolite in many circles to talk about your income so openly. So, we’re often left to describe success in abstract terms like percentages or case numbers, which don’t have the same truth-telling effect.


Now, I agree that $750,000 is an eye-popping number. But would your reaction to $500,000 be any different? It’s still disbelief from most doctors. What about $250,000? That would nearly double the take-home income of the average endodontist, so it’s still in the realm of incredulity that would trigger the inner critic of many doctors.

Blind Spots and Incremental Mindsets

Most doctors are tied to the mindsets around their current practice systems, team dynamics, schedule, referrers and economics. They’d be happy with 10% growth in a year, which is such an incremental way of thinking that is driven by blind spots doubting what can be achieved. That’s why the first reaction to learning about what Endo Mastery does for clients is, “How is it even possible?”

That incremental mindset and disbelief is also why coaching seems like an expensive cost at first. The client I’ve been discussing had the same wavering concerns at the beginning: “How can I trust these success stories?” and “Will it give me a return that is worthwhile?” Hindsight is 20:20. I wish I could have told the doctor that our program will pay him back over $4 million in the next 5 years.

When you accept that your blind spots are what limits your success, then the only reasonable course of action is to get out of your own way. You need to look at your practice and life differently—in a vision and possibilities way rather than an incremental way.

Inspiring a New Vision

The first step is always finding inspiration to believe in a new vision. I personally want every endodontist to truly know how great their practice and life can be in endodontics. While we can’t put everything into a testimonial, we can provide you with a list of doctors who are happy to talk to you personally and tell you about their experiences on a first-hand basis.




If you’ve ever bought a home with a huge lawn and a lot of manicured landscaping, you learn how much effort it takes for maintenance. Suddenly, a big chunk of every weekend is consumed by going back and forth with the lawnmower, grooming shrubs with clippers, and attacking weeds.


As beautiful as the result may be, it is ultimately lost time. Your free time is so valuable that there are literally hundreds of more enjoyable and/or more important things you could do. Pretty quickly, you are calling a landscaping company to take care of your property for you. It’s a great moment of decisive delegation that you’ll never regret.

When to let go

In every area of your life, professionally and personally, there are opportunities to delegate that can make big improvements to the quality of life. If you declutter your time from the burden and busywork of tasks that can be done by others, you feel a cleansing and streamlining of daily living. Distractions and stress are reduced.


Here are four natural opportunities to consider delegation:

●   Things you don’t enjoy: The “maintenance” tasks associated with many things, such as homes, vehicles, and the practice are frequently on our least-liked list. Not only do they take up time, but they drain our energy.


●  Things that require specialized knowledge or skills: There are some things that, even if we might enjoy it, we don’t have the knowledge or skills to do it at the right level. I wouldn’t hire myself to renovate a kitchen or write a legal agreement, and I definitely want a pro preparing my taxes.


●  Things that dilute the value of your time: This is a big one, especially in the practice. Most RCTs can be completed in under an hour of actual treatment time, but most endodontists only complete 3 to 4 cases per day. It’s a sure sign they are diluting their time with too many other tasks.


●  Things that are trainable: Some of the easiest things to delegate are those that can be trained and repeated consistently once trained. Teaching your kid how to mow the lawn when they’re old enough is a good example.

When to hold on

The flipside of delegation is what you retain in your tasks and activities. Here are some guidelines to consider:

●  Things that are mission critical: Enjoyable or not, some things you have to do. Only you, because you have to ensure it is done right. For example, you should always be the person signing business checks, and you should always interview and do reference checks on anyone that you hire.


Things that are enjoyable: Hobbies and pastimes are things we love to do. You might be one of those people that absolutely loves to work in the garden. Keep the things that make life fun!


Things that are meaningful: Some things we do are not for family, business or enjoyment, but they add meaning to our life. We might feel a responsibility to our community, faith or social causes, and we devote our time to feel a sense of contribution or personal growth.


Things that are rewarding: By rewarding, I mean tangibly rewarding as in the things that drive our income, wealth and lifestyle. For most endodontists, that means being a practicing endodontist and becoming more productive and successful in their business.

Practice delegation rule

While preferences and priorities can influence many delegation decisions in your personal life, in the practice there is a pretty clear line. Your reference point for delegation should be: What is the doctor legally required to do?


With that frame of reference, you can focus on what training and coaching needs to be done with the team. For everything that you are doing as part of patient appointments that can be legally performed by a team member instead, you should be training your team to that level and then delegate (aside from a limited number of personal preferences).


That process will completely change your perception of how you should be spending your time in the practice. It will open up your schedule to allow for growth. Most importantly, idle unproductive time will not be able to hide in the clutter of activities you did in the past. You will have time and energy to focus on marketing and growth so your daily cases number begin to rise.


Adding just two cases per day to your schedule through more efficiency as a result of delegation will feel effortless. In fact, once you have optimized your time, doing more cases each day will actually feel easier. And the economic benefits are significant. Two more cases per day can result in a $400,000 to $500,000 increase in annual profit. That’s a very sweet and stress-free life!




Stress is a physical and emotional reaction with a wide range of symptoms: annoyance, tension, anger, exhaustion, depression, fear and even panic. Often called the “silent killer”, stress can build up in layers over time and lead to serious health concerns, burnout and breakdowns.


Endodontics is a demanding profession that requires precise clinical and surgical focus in order to deliver great care. You can’t be the best for your patients if you find yourself worried and troubled by stress factors. Here’s my countdown of the most persistent and toxic drivers of stress that endodontists need to watch out for:

5. Schedule gaps and downtime

On a everyday basis, there is nothing more frustrating than open time in the schedule. Whether the time was never scheduled, the patient didn’t show, or the patient arrived late, idle time is lost time, lost productivity and lost revenue. When it happens over and over again, the feeling that you are wasting time can generate a high level of dissatisfaction, especially if attempts you have made to improve scheduling seem ineffective.

4. Office drama and team issues

Even if the schedule is full, there are things that can happen everyday that drain your energy or interrupt your flow. Chief among those are team issues and drama, such as personality conflicts, miscommunication, fingerpointing, gossip and personal issues that are brought to work. When these stress factors take the enjoyment out of each day, and you are constantly mediating and negotiating with your team, it can feel like a war zone rather than a positive fun experience.  

3. Weak or lost referral relationships

Dentistry has an interdisciplinary model of care for patients, but often our referral relationships feel more dependent than interdependent. Usually, endodontists have a handful of referrers that we can confidently expect consistent referrals. Beyond that, many of our referral relationships are weak and uncertain from month to month. Anything that might upset those relationships, such as an unhappy patient, puts us on high alert. The fear of losing a referrer is itself a constant background stress.

2. Lack of time off

More than any other dental discipline, endodontists are often reluctant to take time off for vacations or personal well-being. That is largely because so much of our caseload is from emergency patients, and we want to be available when needed (and to keep referrers happy). Equally, endodontists tend to work more days per week for the same reason, whether we want to or not. That adds up to constant pressure over your career and can make you feel trapped or limited, and possibly lead to burn out.

1. Debt and financial stress

There is a financial reality to life and when we feel stressed economically, we carry that stress around with us everywhere. It can be poisonous to our enjoyment of our practice and our family life. Persistent high debt (from education, practice acquisition or in your personal life) can make you feel like your working more for bankers than yourself. Many doctors feel completely unprepared for their future financial goals, and frustrated that they continue to live with month-to-month expenses that use up almost all their income. The lack of financial empowerment can cause you to feel unsuccessful in a profession that you chose in part because of its economic benefits.

How to have an effortless stress-free practice

At Endo Mastery, we strive to help doctors eliminate stress factors, enjoy their practices and the profession everyday, strengthen their referral relationships, and have freedom with both their time and their finances. The growth and success we help doctors to create truly transforms the practice and transforms their life.


If you are concerned about your stress factors and you want to get back on track with your vision of great endodontic success, the best way to begin is our 2-day doctor and team livestream seminar, “Mastering the Effortless Endodontic Practice” on June 17th and 18th. Please join us!




Here I am in my mid-seventies, and I work out every week with a personal trainer. Some years ago, I reached that age when age itself begins to have an impact. Weight creeps up and activity levels slow down. These are warnings about the future if nothing changes.


I resolved to stay vigorous and active so I would not get drawn into an avoidable downward spiral. I made changes to my diet, started working out, and lost the excess weight. My personal trainer reminds me that you are either living or you are dying. It is a reference to that famous scene in the movie The Shawshank Redemption:

Prison might be too strong of a metaphor, but a lot of doctors certainly feel trapped or limited in their practices. They have daily stress, they’re afraid to take time off, and even with an above average income compared to most people, debt and financial stress seems ever-present.


Family life is influenced by work pressures, especially the stress that gets taken home from the office, the lack of time to enjoy with the family, and financial limits. A lot of doctors harbor the desire to escape from dentistry into retirement at the soonest possible moment.

The Little Voice in Your Head

You may not feel all these things to a level of painful discomfort, but if you have a little voice in the back of your head that says something is not quite right, that you’re not having fun, and you don’t feel energizing success both professionally and personally, then it’s a warning sign you should pay attention to. Otherwise, your future may spiral.


There is an art and a science to having an extraordinarily successful, happy and rewarding endodontic career. Few endodontists put all the pieces together in the right way, and it’s Endo Mastery’s mission to help doctors close the gaps. Doctors can experience tremendous success and freedom with endodontics as the foundation.


For my personal health journey, it wasn’t complicated. It did require focus, but the principles were solid and how they inter-related was clear. It’s the same with your endodontic life. There are some solid principles you need to internalize, and you need to understand how they are inter-related. Once you have that, then focus is all you need.


10 Secrets of Endodontic Success

I’ve just finished recording a new free on-demand webinar that’s available now. It’s called “The 10 Secrets of Endodontic Success” and I walk you through the 10 most important principles that determine your level of happiness and success … both in endodontics and life.


The webinar is only 80 minutes long, on-demand (so you can watch it instantly at your convenience), and complimentary on our website. You need this essential understanding to keep your practice and life on track to the highest enjoyment and freedom. Let’s get busy livin’!