November and December are the busiest months of the year for most general dental teams, as patients hurry to use their remaining insurance benefits. Be the specialist who makes that rush easier.
In mid-October, deliver a Year-End Rush Kit to each of your A referrers: protein bars, a few bottles of cold brew, and a stack of fresh referral pads.
Attach a card that reads:
When December gets crazy, send them our way. Same-day consult and treatment whenever possible, and your patients back to you quickly.
It is useful, it arrives before the holiday gift pile, and it reinforces the one message that matters most at year-end: you are easy to refer to.
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